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Ember Inns launches Drink Pink campaign with Greg and Lucy Rusedski

Ember Inns has joined forces with Against Breast Cancer supporters, tennis ace Greg Rusedski and his wife, actress and broadcaster, Lucy Rusedski, to launch its annual Drink Pink campaign, which raises vital funds for national charity, Against Breast Cancer.

Starting on 18 May, the four week long campaign encourages guests to swap their regular drink for a pink tipple in an effort to raise a record contribution for the cause.  

Sarah Sansom, marketing manager for Ember Inns comments: "We are encouraging all of our guests to think pink before they place their order. We have worked with our suppliers to create a fantastic range of special pink drinks, with everything from a one off Lily the Pink ale to a Lady Penelope non-alcoholic cocktail, and will be donating 5p from each one sold to the charity.

"We are conscious that in the current climate people might not have as much spare money to donate to charity but just by selecting a ‘pink drink' they can help make a big difference without it costing them any more."

Greg Rusedski adds: "Against Breast Cancer conducts unique research into breast cancer with the aim of finding vital information to increase survival after diagnosis and ultimately to discover a vaccine against breast cancer. Without any government funding they rely heavily on fundraising campaigns such as Drink Pink."

Lucy continues: "On behalf of Against Breast Cancer we would like to extend our thanks in advance for the support of Ember Inns guests across the country and can't wait to hear how successful the campaign is."

With more than 180 Ember Inns pubs throughout the UK hosting a variety of pink themed events throughout the campaign there are plenty of opportunities to get involved.

To find out more about the Drink Pink campaign and the location of your nearest Ember Inn, visit the website at www.emberinns.co.uk/drinkpink

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